Getting the Best Value From Your VoIP PBX by Unbundling SIP Trunks

If your small business or large enterprise hascost of the DID, CNAM and 911 components, your cost
implemented VoIP by installing a SIP IP PBX such asfor outbound termination will probably be $.02 per
Asterisk, 3CX or SIPX, there's a good chance that youminute, which is high.
have already realized cost savings when compared to3. Understand what you need. Most IP PBX
a traditional PBX. But, to get the maximum return fromadministrators can realize cost savings by purchasing
your investment, it's not enough just to use an IP-PBX.VoIP services individually. This is because the
You must also purchase your VoIP services wisely.combined usage of all PBX users is less than the
This is true because most VoIP service providerscombined plan allowance for the total number of SIP
bundle many service components into their monthlytrunks being purchased. For example, consider the
charge in a way that maximizes their profit. Verysituation where you are paying a SIP trunk provider
often, significant savings can be realized by buying$19.99 per line, and you have 5 workers. Your monthly
unbundled service. That means purchasing only thebill will be $99.95 before any applicable taxes of other
services that you need. To determine if your IP PBXcharges. However, it's likely that not every user of the
situation fits into this category, follow these four simplesystem uses or needs each of the four
steps:sub-components in the same amount. It is likely that all
1. Know the terminology. Most VoIP providers will sellusers could share a single line with CNAM and
you a VoIP line - which they commonly refer to as aemergency 911 service, allowing you to reduce the
SIP trunk. Although the definition of a SIP trunk variescost of SIP trunks by 80%. Then inbound and
from provider to provider, the underlying service canoutbound calling services could be purchased
be broken down into four separate categories orindividually at better rates.
sub-components: a local number with the capability to4. Find wholesale VoIP providers that sell unbundled
receive inbound calls (this is usually called a DID),service. A simple Google search will let you find VoIP
outbound call termination (also called long distance orproviders that sell the sub-components a la carte. By
toll calling), caller name display for inbound calls (alsopurchasing only the amounts that you need of each
called CNAM) and emergency 911 service. In the VoIPcategory, you can save money on your total monthly
world, these are all separate services and can beexpenditure. For example, you can purchase DIDs
purchased separately.from online providers such as DIDx. Similarly, outbound
2. Know what you are paying for. It is common for acall termination and CNAM can be purchased from
VoIP service provider to sell a SIP trunk as thewholesale VoIP providers such as EZ Call. You can
equivalent of one traditional POTS (plain old telephonealso by toll-free origination and international termination
service) line. That means that all of the components ofseparately. By learning what makes these wholesale
the SIP trunk are included in a single monthly charge,VoIP providers different from bundled SIP trunk
and are not broken out as line items. If your providerproviders, you can reduce your total monthly spend on
follows this model, get to know exactly what chargestelephone service.
are included in your monthly bill. When you subtract the