| It's hard to imagine services more vital to your business | | | | - Although a mid-sized business had negotiated a fair |
| operation than telephones and data circuits. Yet the | | | | rate for long distance calls that cross state lines, the |
| Gartner Group research firm identifies telecom as | | | | contract did not address calls within its state - 85 |
| among the most poorly managed functions in many | | | | percent of its volume. Changing that one oversight will |
| organizations. "It is not hyperbole to state that | | | | result in savings of $125,000 this year. |
| networks and telecom are the worst managed | | | | - A Texas business learned it was wasting thousands |
| functions in I.T.," Eric Goodness, Gartner's vice | | | | per year by having data circuits under individual |
| president for managed and professional services, told | | | | contracts, rather than negotiating a master agreement |
| CIO Magazine. | | | | that reduced rates across the board. |
| Complicating already-complex telecom services are | | | | THE GOOD, THE BAD AND THE UGLY OF |
| the mergers, bankruptcies, layoffs and general | | | | TELECOM CONTRACTS |
| upheaval in the telecom world. It simply couldn't come | | | | Signing contracts with your telecom providers can |
| at a worse time for businesses working to control | | | | definitely lead to lower rates. Unfortunately, |
| cost or adopt new commuication technologies. | | | | inexperienced negotiators often focus on price alone |
| TELECOM SURVIVAL TIPS | | | | and do not research contract terms and language that |
| A surprising number of telecom services are billed | | | | can limit your choices and prove expensive in the long |
| incorrectly, so it pays to understand exactly what the | | | | run. |
| phone companies are charging you for. Some don't | | | | Keep these factors in mind when considering any |
| make it easy. Phone bills filled with strange telecom | | | | agreement for voice or data services: |
| lingo, taxes, surcharges, and arcane service | | | | - In today's fluid telecom marketplace, it seldom makes |
| descriptions. On the other hand, even the largest | | | | sense to sign agreements longer than 24 months. |
| providers send bills that contain so little detail it is | | | | - Watch out for minimum annual revenue |
| impossible to tell exactly what you are paying for. | | | | commitments or discount schemes that lock you into |
| That's why there can be a big payoff in conducting | | | | specific spending levels - and penalize you for falling |
| some dial tone detective work. | | | | short. |
| - Ask the phone company for "customer service | | | | - Make sure long distance agreements include |
| records" for each account. This document will list | | | | competitive rates for interstate and intrastate, or |
| every phone number you are being billed for, and all | | | | discounts that cover both types of calls. |
| the various features and surcharges associated with it. | | | | - Scrutinize all offers that require an exclusivity clause |
| Check it carefully for numbers you don't recognize. | | | | in exchange for low rates or high discounts. |
| Many businesses find they are still paying for modem | | | | - Insist on language that lets you upgrade to new |
| lines, alarm lines, or other services they no longer use. | | | | technology, such as voice over Internet protocol, with |
| - Look for potentially unnecessary services such as | | | | no penalties. |
| voice mail, call forwarding, inside wire maintenance, etc. | | | | BEING PROACTIVE PAYS |
| These services can add $25 per month to the cost of | | | | Multi-location businesses often find themselves |
| a single phone line. | | | | challenged by the administrative burden of managing |
| - Check your bills every month for charges from USBI, | | | | large stacks of phone bills. Turnover among the |
| ILD Teleservices, HT Teleservices, OAN Services or | | | | accounts payable staff frequently results in |
| ZPDI. These, and many other third parties, may be | | | | inexperienced or untrained employees being saddled |
| billing you inflated long-distance rates, sometimes as | | | | with the unpleasant task of reviewing telecom invoices, |
| high as $3.75 cents per minute, or other fees for | | | | and then arguing with phone companies to correct |
| services you do not need. | | | | errors. With so much money at stake a growing |
| Even your trusted local phone company may be billing | | | | number of corporations are outsourcing management |
| you ridiculous rates for something called "local toll" calls. | | | | of telecom services. Some outsourcers charge a |
| These calls are typically to cities outside your free | | | | percentage of savings they generate, typically |
| calling area, but still within the state. Charges of 36 | | | | between 30-50%. Others work on an hourly rate, |
| cents per minute or more are not uncommon, even | | | | negotiate fixed retainers, or a blend of both. |
| though you could be paying 90 percent less if your | | | | If you choose to keep telecom management in-house, |
| phone lines were included in a master long distance | | | | take a hard look at your processes. Make sure every |
| agreement. | | | | invoice gets a thorough review by someone familiar |
| REAL-WORLD EXAMPLES OF BILLING GONE BAD | | | | with your telecom landscape and knows how to |
| - A regional Indiana bank was shocked to learn that it | | | | challenge billing errors and unauthorized charges. Also, |
| was still paying hundreds of dollars a month for a T1 | | | | insist that all telecom services be ordered through a |
| data circuit to a branch location. Why? The branch | | | | structured process, and is recorded in a master |
| was closed and the building torn down two years | | | | database. All changes must be communicated to |
| previously. The phone company refused to give | | | | accounts payable. Maintaining an accurate inventory is |
| credits because the bank could not document a | | | | important step to keep from paying for services you |
| request to disconnect the circuit. | | | | no longer use. |
| - Detailed analysis for a growing, acquisition-oriented | | | | Businesses are learning the hard way that ongoing |
| business with 50+ locations found more than $1,500 | | | | internal communication and proactive management are |
| per month in private alarm circuits to various police | | | | required to make managing telecom expense less |
| departments that were no longer being used. | | | | painful than that red-hot needle! |